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by sudonim 5012 days ago
Yes, I think all employees involved is a huge win. In our company of 3, we do that. But one thing that's problematic from the customer's point of view, is:

"Who should I contact to solve my problem?"

The ideal experience in my opinion is a single contact point, with the authority and knowledge to solve every issue you have.

That's of course unrealistic, but I want to find a way to approximate that. The closest thing I've heard is Alla Klein:

http://code.dblock.org/alla-klein-a-fake-person-in-charge-of...