OpenAI can't, they're completely dependent on Apple and Google permitting such a thing. Unless you have a particular way in mind they could currently achieve this?
They can integrate into third party apps, if the publishers want to. A lot of them are going to do it.
It's already possible to connect Gmail, and many other services, this can extend even more. The connection of those services could be done by the iOS/Android apps.
I doubt this will be super successful because so many of the apps that people would want to integrate it are those made by Apple, Google, Meta and others whose goal is to be a direct competitor. I might be wrong though, we'll see.
It's already possible to connect Gmail, and many other services, this can extend even more. The connection of those services could be done by the iOS/Android apps.