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by thewebguyd 255 days ago
> showing me same ad each day would convince someone to eventually try something they are not interested in

* not interested in right now.

Showing the same ad to the same person (or cohort of people) works. Eventually, someone in the cohort may be interested in that product/service at some point in their lfie and they are more likely to pick a brand they are familiar with. They are now familiar with that brand after having seen it everywhere all over their internet browsing, sometimes for months or years at a time.

1 comments

Yeah. Don't want that. Of course it works, but so does drugging people. Doesn't mean it needs to be allowed.

When I want it, ill initiate a fresh search and find whatever I find, at that time. Don't want things leeching into my subconscious just because you want it to be your brand that I use later.

What’s your stance on signage on physical brick and mortar businesses? Logos on products? Where should we be drawing this line? And who benefits most from that line being drawn?
If it's their shop, it is fine. If it's their product, it is fine. Anywhere else, not fine. Even then, it should only be visible as I come close to the place, none of the obnoxiously massive billboards.

It's the same online, you can fill your own website, or your slot on the "yellow/white pages equivalent" alluded to by GP, with whatever crap you want.

> Where should we be drawing the line

Anything without explicit initiation from the user is not allowed. If I walk in front of your shop, cool, show me your ad. If I am 500m away, don't put up a fucking 5x5m billboard 40ft in the air. If I open your website, or scroll past your slot on an aggregator, cool, show me your logo, otherwise, nope. If I s/scroll/stroll past your s/slot/shelf in the s/aggregator/groceryshop then show me your logo, otherwise, nope. There are maaaaybe a few exceptions to the rule, like on highways I'd be fine with seeing $restaurant 8km away, or whatever, but those are rare situations where you benefit from knowing ahead of time, and even this is not necessary with google maps.