[WmWsjA6B29B4nfk]

Certainly has nothing to do with "official" drives being crazily overpriced.

[supportengineer]

The sales team should be able to sell the value proposition using hard facts.

"The official drives have a MTBF which is X longer which saves you Y amount of time and Z dollars, but the choice and the risk is up to you."

[gertop]

If you compare the branded version vs the equivalent model from the manufacturer you'll find that there's a markup but it's minimal.