[ruszki]

It was one if not the most effective advertisement which I’ve encountered in my life. We got it freely every year with post, and I dreamed as a kid to have such houses and flats which could be seen in them. The brand stuck me so well, that it’s my go to furniture store, since I moved out from my parents. I wanted to read it again last year to have some ideas for my new flat, and I was devastated when I’ve figured out that it’s not printed anymore. Even as I’ve been continuously online for 24-25 years, a digital “version” of it will never be the same. I won’t ever read it just for fun, which we did back then so many times (my whole family), that it became utterly damaged until the next year’s edition came. I would easily pay for it.

[bonoboTP]

I remember paging through the IKEA catalog and OTTO clothing catalog at my grandparents house in the summer. We were bored. I think this is just nostalgia. Today even if there was a print version, it wouldn't mean the same to people as it did back then. There's so much more stuff competing for your attention online all the time.

[ruszki]

Not just online. My nieces have at least 100x more physical toys than we had with my brother. I saw similar things with all of my friends with kids. Way more toys. Even in those families who are strongly anti consumerists.