[somethoughts]

My hot take is that it will probably follow the Netflix model of pricing once the VC money wants to turn on the profit switch.

Originally Netflix was a single tier at $9.99 with no ads. As ZIRP ended and investors told Netflix its VC-like honeymoon period was over - ads were introduced at $6.99 and the basic no ad tier went to $15.99 and the Premium went to 19.99.

Currently Netflix ad supported is $7.99, add free is $17.99 and Premium is $24.99.

Mapping that on to OpenAI pricing - ChatGPT will be ~$17.99 for ad supported, ~$49.99 for ad free and ~$599 for Pro.

[bryanlarsen]

Netflix has lots of submarine (product placement) ads that you get even on ad-free plans. I expect OpenAI to follow that model too, except it'll be much worse.

[warkdarrior]

Likely ChatGPT's answers will be slightly modified to mention (in the right context) references to their advertisers. It will be subtle, non-obvious.