[Vespasian]

That is at most temporary. I expect within the next 5 year "partner products" and "LLM-optpmized content" will take the place of SEO.

The economic dynamics did not change and the methods will adapt.

Why wouldn't Google sell advertisers a prominent spot in the AI summary. That's their whole deal. Why wouldn't OpenAI do the same with (free) users.?

[krainboltgreene]

Because that’s not how LLMs work.

[fouc]

They have many ways to manipulate the LLM's results, for example they can use a lot of the same mechanisms that are used to block or filter out inappropriate material.

[krainboltgreene]

Given that there are entire forums devoted to successfully doing just that (easily) my point stands.