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by diego_moita
266 days ago
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Comparing this logo to the original reminds me the whole discussion about skeuomorphism (that's when GUI icons imitate closely things from the real world). Icons that strongly resemble things from real life are, quite often, problematic at representation, especially in smaller sizes. They take more time to understand and decode, they're prone to confusion. But anti-skeuomorphic icons also have a problem of their own: they become so abstract that quite often we don't know what they represent. They become cold and soulless, like corporation logos. An example: I look at this new icon and what I see is Darth Vader with an open big mouth. It is like comparing IKEA furniture and Bauhaus or Scandinavian design against Art-Noveau or Antonio GaudÃ's architecture. The first are (as Nietzsche would say) apolinean, elegant, subdued and functional. The second are dionisiac, fun, a feast for the senses. |
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A penguin icon is not a skeumorphism because it being a penguin doesn't tell us anything about how to use the icon.
If the icon were a rendering of a physical push-button, then it would be skeumorphic, because the button image would suggest to us that we can click it.
Unless you're trying to make the argument that penguins deserve boops on their beaks.