[jschorr]

We actually originally pronounced it as "kway" (the American pronunciation we had heard) but then had a saying we'd tell customers (when asked) of "pronounce it however you please, so long as you're happy using it!" :)

Source: I co-founded Quay.io

[cyberax]

A tongue twister we accidentally invented: "quick Quay queue counter" :)

So far, spelling has been our worst issue with Quay!