Hacker News new | ask | show | jobs
by 1vuio0pswjnm7 266 days ago
"Right now, however, Beast Industries is hemorrhaging money. It's had three years of losses, including more than $110 million in 2024. The viral videos account for all of it, overwhelming the profits from Feastables [a convenience store that "pulls in more than $200 million a year"]. Donaldson has been spending between $3 million and $4 million on every video he produces for the main YouTube channel, most of which lose money. In 2023, Beast spent $10 million to $15 million shooting videos it never released to the public because they weren't up to its standards."

https://www.bloomberg.com/news/features/2025-09-22/youtube-s...

AI summary: "Creator" loses money due to production costs while third party intermediary "platform" (middleman) Google, twice convicted cybercriminal organisation, makes money by auctioning, selling, delivering and monitoring online ads, then taking a cut of advertising spend