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by typpilol 269 days ago
How many of those "recovered" payments actually have the user coming back to use the product? I'm going to guess almost 0%
1 comments

It's actually the opposite, we see about 50% of a customers LTV happens after a recovery event. Many services leveraging backup payment methods stem from customer feedback of not wanting downtime (e.g. losing access to wireless or your internet, etc.) it's inefficient and backups are an easy way to address.