[ollysb]

>> Swap walking the dog for a lift to the airport, and keep track of who owes you a favor.

This is the copy that's making people think along those lines. If it's sending the wrong message then this is the bit I'd change.

[mheap]

Ah, my mistake. I have no idea how that managed to sneak onto the site. I'll get it changed soon.

@ollysb, @nodata: Sorry about that. I was honestly confused why people thought it was about keeping track and kept bringing it up when I'd said it wasn't. Now it all makes much more sense