[condiment]

The article is hyperbole and this only impacts ARR for consumer services, which tend to be either month-to-month paid in arrears, or annually prepaid. It doesn't change anything, but if your gym membership goes high-tech it might be easier to cancel.

The specific provisions[1] covering unfair contract terms apply only to "unilateral" contracts, meaning contracts that are offered to a customer who meets two important criteria. First that they attempted to negotiate specific terms in the contract. Second that they had no ability to influence those terms but continued to purchase the service anyways. Real, scaled, committed SaaS ARR isn't going anywhere.

[1] https://eur-lex.europa.eu/eli/reg/2023/2854/oj/eng#cpt_IV