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by overfeed
274 days ago
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You may disparage TikTok as a Vine clone, but it redefined the state of the art for recsys algorithms. Google and Meta had to play catch-up with how quickly and how good TikTok is at discovering videos users find interesting out of the ocean of available content. |
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Most of Meta's engagement comes from video content. Continuous engagement is how it is able to generate its revenue.
Thats all I need to say!