[devoutsalsa]

I was learning about cold email marketing earlier this year, and it's all about learning to be a spammer:

- Registering lots of domains (launchmyapp.com, trymyapp.com, myapp.info, gomyapp.biz, etc.)

- setting up a limited number of mailboxes per domain

- warming email accounts up for 2 weeks by signing up for a service that sends to and receive messages from your accounts

- setting up a meta inbox to track messages sent and received across all of your accounts

Now pretty much every domain that isn't myapp.com looks like a spammer's domain to me.

[HWR_14]

> cold email marketing earlier this year, and it's all about learning to be a spammer

You sound surprised. What's the difference between "cold email marketing" and "spamming"?

[vanviegen]

Cold email marketing can be highly targeted. Like, reaching out to your 5 potential customers and telling them about your service in terms of their specific context.

Spamming is not that.

[devoutsalsa]

You're right, although I think I'd just call that sending a few emails. Cold email marketing as a practice includes learning how to avoid spam filters and avoiding being detected, and it's unapologetically spammy.

[7bit]

One term ist slightly longer