[Timwi]

I agree. A better choice of word would have been diligere, meaning to value (verb). Value the user, the data, and the truth. Diligere usorem, data, (et) veritatem.

Further, I'm not sure if the infinitive was the best choice of verb form. It feels to me more applicable as an imperative (thou shalt...), so I think it should be dilige (present imperative) or diligito (future imperative). I don't know Latin well enough to judge which of those two it should be.