| We struggled to really explain the value prop in a 2 minute video, for sure. The concept of proactive (as it exists in our beta) is more in the sense of "fix their problem before they have to ask you to fix it". But our goal is absolutely to help you to "fix their problem before they know they have a problem". We've been able to do that to a certain extent with FolioHD customers manually by seeing patterns in their usage where we can suggest an optimization. For instance: We see a user uploading images one by one and can shoot them a message saying: "hey john, did you know that you can select all your images at once when you're uploading? save some time!" or, we see someone uploading custom images to use for their homepage slideshow that are branded with logos that don't look great in their portfolio proper, so we can reach out and say "hey jamie - did you know you can create a separate gallery for your homepage features and then hide it so it doesn't show up inside your portfolio?" So this is what we mean when we say "proactive". When we see one or two people having problems, we can help them out to best use our product. And if we see a lot of people missing key features, we know that we need some UX work. It's been pretty great, and that's why we figured we should polish it up and release it for other people to use. |