[ahulak]

I think MCPs that can provide monetized content (for example bankrates or insurance quotes), will provide business value, but, like APIs, there will be compliance requirements as to how information is displayed on the front end. Getting access or credentials to the MCP will require completing this approval process.

That said, this only makes sense if the data provided by the API is proprietary in some way. If its free or open source data, being the mcp provider likely won't provide much business value aside from the insight as to what the LLMs/users are searching for.