[coredog64]

You need to think outside the box. Once you've determined that a particular technological avenue is a dead end, gin up a bunch of job postings that would suggest that you're doubling down on it and watch your competitors set money on fire trying to catch up.

(There's a classic story from the Windows 3.x era regarding pen computing, where Microsoft spent money on it and advertised that solely to force competitors to expend efforts where Microsoft knew there was no payoff)

[mxuribe]

For sure, you're right that there are vastly more creative and devious ways to leverage jobs against one's competition. :-)