[TheFuture]

App Store profit for Apple is a rounding error on their balance sheet.

Selling phones (and tablets) that can do amazing and powerful tasks is what makes Apple money. That's why they have invested so much into creating the iOS SDK, to enable developers. It is a fantastic platform, elegant and powerful that leverages their hardware.

If Apple could have gotten that same quality of software with web apps, why wouldn't they have chosen that as the platform and immediately have had millions of web devs ready to build for their mobile OS?

What the HTML5 evangelists fail to admit, is that HTML5+JS+CSS is a damn mess. We've been hearing for 10+ years how web apps are the cross-platform silver bullet. It's not.