[ronyeh]

1. About 33% of my revenue is from sales. 67% is ad revenue.

2. Yes, it is very competitive. My app has dropped from the #8 spot in iPad/Free/Music to the #41, and it's hurting. :-) It has done very well in east Asian markets though.

3. Not sure. I might try to add some viral channels in the app. Otherwise, I'll have to slog it out, and get to 10M+ the slow way.

4. Specific goals is more or less a hack / dangling carrot. It's hard to say, "I'll succeed when I succeed." Two years ago, my specific goal was to launch a single app. This January, my goal was to make revenue. Now that I'm making some revenue, my goal is higher. Maybe when I hit 10M, I'll want to hit 100M? :-)

5. No, I'm not a musician. That's why I built the easiest piano on the App Store. :-) If you have an iOS device, download it and let me know what you think! http://itunes.apple.com/app/id477014214

[sandeepshetty]

Your answers lead me naturally to my next question :)

Why/how did you choose to build music related apps (given that it's a competitive space and your not a musician)?

Thanks for taking the time to answer. Hoping you'll reach your goals sooner rather than later :)

[ronyeh]

I've always been interested in learning to play instruments (who isn't?). I tried playing piano when I was younger, but gave up. I am currently (on and off) trying to learn guitar.

I had just bought an iPad in 2010, and was playing around with it and thought that it'd be cool to play guitar on it. I made a quick prototype and sent a video to two friends. They said it was cool. So I committed and started hacking. :-)