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by keysdev 302 days ago
BCorp is just virtual signaling. There is no reason for small business or startup to be Bcorp
3 comments

The expression is virtue signaling, not virtual
It's specifically an ESG firm, not just any random business.
It depends what you mean by "just".

I worked at one. The BCorp label seemed to do a lot of good in establishing organisational culture and attracting people who were a good fit. The organisation did (and still does) a lot of good.