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by codegeek 319 days ago
If you have an awesome product and 9 months of runway left and you admit that you could better marketing, why don't you focus 100% on the business for now and try to grow the revenue by doing better marketing ? Also try and stretch that runway for more like 12-18 months if possible. Go all in. What is stopping you ?

The thing is that if you are planning for Plan B and get a job, it sounds like you have already given up and will just burn Investor money for next 9 months while planning to get back in the job market.

1 comments

I am going all in. There hasn't been a day where I haven't worked for 12-14 hours. But, this is a complex product and despite everything we are doing we may not make it. In SaaS, it's usually winner takes all and others scramble for pennies.

We are also trying fundraising to extend runway. Fundraising has changed so much now that people expect 1M in 6 months(?). I understand revenue expectation and not just building. But, applying viral product expectation to every product is not correct. But, it's their money and their expectation.

I have not given up yet. Which is why I mentioned one final push. And we are not burning investor money. They know and they are fully onboard to continue. We might wind up early and return the money. Nowhere I said we want to burn the money.

But, as a family man in 40s, I have to plan for the future. I can't just wait and see if things don't go write and then hop onto job market. Winding down is also a big work from employees, tax, compliance standpoint.

Fair enough then. All the best.