| I'm the founder of Silktide and they guy who wrote that page. Whilst I appreciate the law exists for a good reason, that doesn't mean the law is good. In it's current form it simply doesn't help user privacy or website owners. I'm hardly alone in saying as much. We ourselves wrote no "functionality that tracks people" - our site merely uses Google Analytics (anonymous measurement of visitors) and social plugins like Disqus, the Tweet and Like buttons. By the letter of the law those have to be concealed until a user has manually opted in to display them. In practice everyone instead started showing slide-down banners which accomplish nothing for privacy but piss off users. Anyone who uses analytics properly knows there's no equivalent log-based solution. Understanding the path users take through a site, how long they view pages for, whether they buy when they came from one advert versus another - these are common practice for good reason and they have ABSOLUTELY ZERO implication for user's privacy, as all this data is anonymous. The relatively few websites which genuinely might be jeopardising user's privacy - Facebook, Google, Amazon etc - tend to be large, ubiquitous and mostly ad networks. The average 10 page company website is not technically sophisticated enough to subvert a user's privacy nor do they have the visitors to do so. My fight is with a stupid law, not with privacy. |
However, the fact that you plug oddles of stuff into your web site that intentionally tracks people and hide under the banner of "we merely use" is the sort of attitude we don't want and the sort that should get you sued.
Ignorance and laziness is not an excuse.
I don't want to be tracked by Google Analytics and for my usage to be profiled and tracked across different sites (this almost certainly does happen as GA is capable of reading enough info from the browser to identify a user or at least build a persistent profile). Google do not have to operate under EU privacy laws as they aren't EU based.
Disqus, Twitter, Facebook all track users through these buttons just by them simply being there. None of these have to operate under EU privacy laws as they aren't EU based.
Your buttons and analytics MUST be disabled until someone agrees because you operate under EU privacy laws. That's your problem.
Either put the banner up or get rid of all the junk that you've plugged into your web site.
Regarding analytics, it sounds like analytics has grown to encompass too much of your business model. Have you thought that perhaps you are possibly not entited to the information that you gather?
As for advertising - if your revenue is derived from that, good luck. You're going to die miserably. Find a better model. Build something you can sell rather than something you can scatter with crap to pay your bills.
Sorry don't I don't buy your argument. It seems naive and arrogant.
Users first, or to hell with the WWW.