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It's not really about the culture anymore. Software that requires maintenance — and most does — has a continuous development cost. As such, subscription is the most natural way to cover it. On the other hand, we have software which has low maintenance cost, but sold for peanuts ($0-$10) in small quantities, so authors try to introduce alternative revenue streams. As in, it's fair to pay continuously (subscription) for continuous work (maintenance), so I don't expect that to go away. Ads, though, yuck... |
Increasingly I am not buying software at all.