[tolien]

> When was the last time you saw an ad to buy a Bugatti Chiron?

Ads don't just have to be a photo on a billboard, though, or the entire thing of influencers wouldn't exist.

How many times has the Chiron been on Top Gear - I reckon at least three times (I can remember once in the Clarkson era and another time in the Harris/Le Blanc era; the magazine's had one at the Nürburgring at least once)? Sure Bugatti's letting them loose with a multi-million euro car out of the goodness of their hearts.