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by dmix
318 days ago
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Adobe has always been targetted at profressionals price wise. Making it SaaS made pirating harder and the high monthly price (and annoying dark patterns) excluded and alienated the general public which upset people who decided to pay for it for the first time in their life. The problem there is mostly the lack of good competition in spaces like Lightroom but that's starting to change. The everyone-pirates-photoshop so don't bother trying to compete idea is now over. |
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A secondary issue is that rent-a-software stuff is driven by pea counters and they'll never be able to resist constantly raising the price once they can increase revenue x% with an action that, in the short term, will probably result in absolutely no decline in users. Of course in the longer term they're setting the stage for their own disruption, obsolescence, and revenue trending to $0.
I also expect this whole business model will be heavily regulated in the future, because what percent of recurring revenue, especially on things like mobile, is from people who simply forget to cancel or were not aware it was recurring in the first place?