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by gnaffle 5035 days ago
I think it's better to compare Apple to a high-end restaurant. You don't get three Michelin stars just by making the customer feel special and having lots of fit and finish, the food also has to be something special.

Yet still, of course there are lots of people that will claim that those restaurants can't possibly be worth the price, and _has_ to be mostly about making the customers feel special, after all they use the same basic ingredients as the restaurant around the corner.

1 comments

"the food also has to be something special"

"those restaurants can't possibly be worth the price"

First off, there is more to a dinning experience than the quality of the food, so even if the food is the same a price increase can be justified. You could serve me a McDonald's hamburger for 20USD and leave me satisfied with the transaction provided the burger was not all that I was getting... That burger would not be worth 20USD, but that would not necessarily say anything about the worth of the establishment itself.

Regardless, the question is not if the expensive food at high quality restaurants is particularly good, but rather "What is the relationship between quality and price?"

In the case of high class establishments, the food is certainly good and the price is certainly high. Is that a linear relationship though? The 50USD burger is undoubtedly better than many 5USD burgers, but is it 10x better?

Furthermore, does higher quality food always cause the same sort of price inflation? Or is it possible that similarly superb food sold at undoubtedly higher prices at a restaurant without the other things that high class establishments offer would likely be cheaper?

I would even dare state that, to some extent, high price can actually be one of the desirable services that a restaurant can offer. If you happen to be more concerned with appearances than (in the grand scheme of things) a small amount of money, then being expensive for expense's sake can be a feature.

Of course, all of what you say is true.

But I think it's difficult to quantify quality differences like that. For instance, when watching the movie Jiro Dreams of Sushi, I had a hard time thinking that a sushi meal could be worth more than $400 (starting price). It would certainly be wasted money on me, since I'm not a big sushi fan. But to the reviewers, apparently it was worth a dedicated trip to just eat there, so they would probably say yes if asked if it was 10x better than a $40 sushi meal.