[lo_zamoyski]

I don't see how this follows.

Besides, "subjectivity" concerns the subject, "objectivity" the object. The former is a matter of how an object is received by the observer, and so all perception is subjective in that sense; it can't be otherwise. But the subject can become an object of another subject. We can infer with varying certainty what someone is more or less likely to enjoy based on our knowledge of what they like.

[b0gb]

As long as you accept subjectivity, you must also accept that logical inference isn't really useful... because the observer can add rules at any given time - without any logical constraint - thus preferences aren't deterministic... so a random option is as good as it can be.