[urbandw311er]

Something just feels a bit off about this piece. It seems to labour the point about how “beautiful” or “perfect” their solution is a few times too many, to the point where it starts to feel more like marketing than any sort of useful technical observation.

[programjames]

I disagree. It feels like something you would say when you finally come across the "obviously right" solution, that's easier to implement and simpler to describe. As Kolmogorov said, the simplest solution is exponentially more correct than the others.

[bravesoul2]

It is marketing of course. Regardless of what it says it's a company blog. That sets constraints on the sort of stuff they say vs. a regular blog. Not picking on this company as it is the same for all such blogs.