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by mrkramer 336 days ago
In the last 10 years or so companies and news outlets stared gravitating towards subscription based business model but people can't or don't want to subscribe to multiple different services(subscription fatigue). My prediction is that a lot of subscription based services will collapse and get replaced by microtransactions unless you offer something exceptional like Netflix, Spotify or World of Warcraft.

Edit: Microtransactions as in micropayments.

1 comments

> replaced by microtransactions

I assume you mean micro payments?

Since the dawn of a more commercial internet (80's?) this has been pointed out as the holy grail, for example to replace ads and newspaper subscriptions. So how do you think this could now materialize? In general I think individual financial transactions are getting more expensive, making micro payments even more unlikely then ever before.

Yea, micropayments but people can't keep up with dozens subscriptions. Someone will figure out micropayments sooner or later.
I mean, Jakob Nielsen has been advocating for them since last century: https://www.nngroup.com/articles/the-case-for-micropayments/
He was ahead of his time.