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by wood_spirit
328 days ago
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Yes. Ryanair has been flying to regional airports near me for the last nearly 30 years. But a different airport every few years. What is happening is well documented by the local press who smell a story. What Ryanair does is approach a small regional airport and offer to fly to it if the landing fees are low enough or even non-existent. And they often try and bundle sharing advertising etc. Of course this is not great business for the airport. They feel they have to accept something, as it is better than nothing, but it’s not great. Of course Ryanair doesn’t renew when the contracts are up etc - it has already lined up the next airport. And the shared marketing? That’s often the banners you see at airports advertising other Ryanair destinations. And the Ryanair marketing budget is insider funny money but the airport contribution is real money … |
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