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by benjaminclauss
327 days ago
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I personally found this somewhat exciting. While small publishers getting screwed isn’t great, I think it’s fascinating that these tools are challenging the traditional SEO landscape. There was a lot of hype around this with “Web 3”. If I ask ChatGPT for a recipe, I’m not going to have to read a story about someone’s grandparent first. |
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You are walking into a trap. This is an apples-to-oranges comparison. Google and the downstream content farm and affiliate industry is mature and near optimally enshittified to extract value out of every interaction.
Chat bots are ad free because they are in the expansion phase. You have no idea what they will pull, and probably they don’t know either. But the value must be extracted. And the more the operational cost, and the more dependent their users are, the worse they will push the experience to make bank.
The fundamental business model hasn’t changed. In fact, it’s become even more cynical in every iteration.