[brudgers]

I've been wondering how much of the total bandwidth and electrical energy consumed by the internet is the result of advertising infrastructure. I've also been wondering about how much time is lost waiting for pages to load because of it.

I got interested when a vBulletin site I frequent added a Facebook "Like" button. I was amazed at how much crap went back and forth to Facebook every time I visited a page. I didn't have a Facebook account at the time, but it prompted me to switch to Firefox fulltime and install NoScript.