| I built a Facebook group / community of my target market. 0. Created Facebook Group 1. Optimized my FB profile as a landing page for this community 2. Join all of the other similar groups 3. Send friend reqs to prominent members in other groups 4. Post statuses on personal profile / in FB group creating value for this audience 5. Funnel / invite people into the FB group Launched 2 products, both failed, but the community came through for me. #1: Got to $14k MRR in 8 months #2: Sold ~30 annual subscriptions with a PPT pre-launch |