Hacker News new | ask | show | jobs
by dchuk 5045 days ago
I've ranked quite a few sites with variations of this exact technique, so I'm not quite sure where the idea that these links won't benefit you is coming from. I absolutely respect your opinion though and do agree that reaching out to influencers and engaging them is a big big deal.

This strategy is simply a component of an overall outreach and SEO campaign for any product. It very much needs to be mixed in with a variety of other techniques for full success.

The reason I shared it was because once you spend the hour or so to set everything up, you can sit down each day with your cup of coffee and spend 15 minutes building some links while interacting with the community in a very easy way. Mix that in with more specific outreach and you have a good strategy for growing exposure to your product.

1 comments

It's very likely what you did made ranking a correlative rather than causative effect. Most of these comments were probably no-follow, and even if not, devalued b/c below the fold - reasoning: the Reasonable Surfer patent -http://www.seobythesea.com/2010/05/googles-reasonable-surfer...

I agree that this can be helpful, but the way it is framed in this article is dangerous, because it can easily be misinterpreted.

While I don't condone the methods posted in this case study, I think that it goes to show that no-follow links do have value, that your on-page doesn't have to be perfect, and that the types of links that you claim don't work actually do.

http://serpfu.com/case-study-insurance/

Once again, let me clarify that I don't condone the type of link building here, but I don't think that you can argue that it doesn't work.

Their "Backlink Bomb" provides "50,000+ backlinks from 10,000+ websites powered by 120+ content management systems and not a SINGLE blog comment."

Sounds like blog comments aren't the way to go.

They also advertise this service as "Penguin safe." Maybe if you launch your site between algorithm updates. You can definitely rank with these kind of links, but you will get torched eventually. This is not a long or even medium term strategy for what most of consider a startup.

That link you posted seems to be 404'ing