[basisword]

I have never seen anyone describe IKEA as 'pretty and fancy' before. It's cheap and functional. I can typically get the item I need in IKEA for cheaper than elsewhere and be confident it will be at least average quality. Dyson products are generally far more expensive than the competition.

[ozgrakkurt]

Not sure why this is downvoted, this is the exact same impression I have. Ikea is mass produced decent quality standard but dyson is really high end