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by fantispug
346 days ago
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Meta's primary business is capturing attention and selling some of that attention to advertisers. They do this by distributing content to users in a way that maximizes attention. Content is a complement to their content distribution system. LLMs, along with image and video generation models, are generators of very dynamic, engaging and personalised content.
If Open AI or anyone else wins a monopoly there it could be terrible for Meta's business. Commoditizing it with Llama, and at the same time building internal capability and a community for their LLMs, was solid strategy from Meta. |
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There's two products:
A) (Meta) Hey, here are all your family members and friends, you can keep up with them in our apps, message them, see what they're up to, etc...
B) (OpenAI and others) Hey, we generated some artificial friends for you, they will write messages to you everyday, almost like a real human! They also look like this (queue AI generated profile picture). We will post updates on the imaginary adventures we come up with, written by LLMs. We will simulate a whole existence around you, "age" like real humans, we might even get married between us and have imaginary babies. You could attend our virtual generated wedding online, using the latest technology, and you can send us gifts and money to celebrate these significant events.
And, presumably, people will prefer to use B?
MEGA lmao.