It's been a pleasure to work on this project, there are so much things to do but we're definitely in the right track, awesome team! Congrats to everyone
Yep, the implied officiality of "the next evolution of SQLite" is creepy and deceptive positioning.
Their "about" page explains a lot — they're disastrously top-heavy with investors and have been in a holding pattern for 3 years (according to CrunchBase), and so don't have a choice but to kill the king or die trying.