[nonameiguess]

Jalopnik's ownership history is as spotted and confusing as any web media brand out there. It was part of the Gizmodo group for years, which was bought by private equity and split into separate themed components merged with other media holding companies bought by the same private equity. Four months ago it was sold to something called Static Media, yet another media holding company that I've never heard of, but given the about us page showing a whole lot of VPs and C-suites who look about 25 or so, I'm not sure I would expect this one to last any longer than all the previous owners.

[well_actulily]

Notably the litigation-induced bankruptcy of Gawker Media (of which Jalopnik was a part) in 2016 is the reason why Jalopnik wound up owned by these private equity groups. Most of these publications are shells of their former selves, but I suppose it could be argued that a lot of written media has gone that way—Gawker-associated and otherwise.