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by mbell
5038 days ago
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At the time the iphone was released I had one of the early HTC touch screen + slide out keyboard phones (Tytn or something like that). I recall laughing about the first iphones. Terrible e-mail support, no MMS, my year old phone had twice the capabilities. I couldn't understand why anyone would want such an expensive phone that was so functionally handicapped. What I didn't understand at the time was that the phone was never targeted at me, it was targeted at the general consumers who didn't care that it couldn't handle 5 e-mail accounts, VPN, etc, etc. The iphone wasn't so much a matter of technological inovation as it was one of market building. Apple lept ahead of the incumbents by realizing that a 'smartphone' could be a device every consumer wanted, rather than something that 'business folks' used. It wasn't so much that the incumbents couldn't have thought up something very similar, it was that they were caught up dealing with their current target markets: business people whom needed a blackberry or Wmobile phone with exchange support, whom didn't want change, they wanted a device that did its job and didn't require them to think about it. Its very difficult for a company to have the foresight to produce a product that they know their current customers will hate. This is classic incumbents vs newcomers leap frogging, if you haven't read "The Innovator's Dilemma" its worth checking out as it speaks directly to this pattern of development. |
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I disagree. I think the iPhone was the first smartphone that worked. The killer app on the phone was that it was the first phone to have a modern mobile browser.
It was not a browser that "didn't suck", it was a damned good browser. I had an Eee at the time, and I would pick the tiny-by-comparison screen of the iPhone's browser over the Eee any day. Why? Because the smart tap-to-zoom really used the screen real estate effectively. On the Eee, I'd have to use both horizontal and vertical scrolling to read some content.
No mobile browser before the iPhone's version of Safari even came remotely close.