[3cats-in-a-coat]

Your entire thesis can be summed up to “if Apple does it it’s good, even if it’s bad.” It doesn’t work this way. Apple has failed many times in the past, many forgotten failures, and this will be another one.

Don’t confuse buzz on the Internet with successful design that will last. I remember when the cybertruck was the topic of every discussion 1 year ago. Now their sales are in the gutter.

“Demanding attention” is the first move, not the endgame. For a product to succeed it needs to fulfill a purpose other than distraction.