[_factor]

110% this.

Real web search is disappearing locked behind large datasets unavailable for normal users. The AI screen ensures you’re fed exactly what they intended while siloing off the web more and more to block competition. All the while signing exclusivity deals which should realistically be illegal (try finding current Reddit results anywhere but Google).

AI based interaction makes it much easier to manipulate users into buying your items as they add a layer of human-like trust on top of the machine. It won’t be long before prices are hidden behind LLMs generating prices based on who you are. I’m already noticing ChatGPT becoming more and more enthusiastic about any product it thinks I have the potential of buying. Try asking it if something is a good deal, 9 times out of 10 it will say, “Yes, go for it.”

We don’t want to live in a proprietary world where LLMs exist. This technology needs to be open. The search data needs to be open and not walled off to only monopolies. This is an inflection point.