[beezlebroxxxxxx]

I've used an Android and Apple phone on and off since the first phones were available with the respective OSs. In general, I've found the Android UI to be more intuitive (although they've both had their boondoggles).

But lately it does seem like spinning wheels on the UI front for both. Without a distinct new feature to build the UI around, most UI changes just seem like change for the sake of change (ie. resume/executive driven design). Both OS seem to be approaching a very similar paradigm (Apple becoming more androidy IMO lately). Minor changes aren't going to cause major changes in popularity. "Liquid Glass" does seem to be uniquely disliked, and probably for good reasons, but Apple generally has ecosystem and brand lock-in that will put the brakes on much ship jumping.

[chihuahua]

Imagine how difficult it must be for the PM whose job it is to create a long term road map or strategy for phone UIs. Everything is already done.

The only strategy is to create work so the team isn't disbanded. Add gradients, and then remove them in a few years. But write high-brow text to explain the changes, like an artist who describes their solid gray oil on canvas so it can sell for a million dollars.