We need more UX that people can "settle into" instead of the constant assault of superficial change that drains energy from everyone's ongoing effort to adapt to exponentially increasing fundamental change!
uhm, maybe no... data-drive in UX means sliding towards the lowest common denominator, optimizing at first for the dumbest user, then later giving in to dark patterns and quasi-scamming
there's room for creativity in UX, lots, just not at the "how does the texture of a button feel and flow" - need to move HIGHER level, towards eg thinking of experience minimizing cognitive load, increasing synergy and augmentation ppotential etc etc ...the ceiling is waaaay higher than most UX ppl think