[sgarland]

I get what you’re saying, but I also think the two are strongly correlated.

If you have a website with excellent UX, but it’s massively bloated and has noticeably slow load times on anything less than a 1 Gbps connection, that’s making for a frustrating experience for a large swath of your users (though maybe you also are targeting a niche crowd and know that they all have adequate internet speed).

It’s also possible to have both. McMaster-Carr [0] had its web dev moment last year when tech influencers rediscovered what basic performance optimizations can do, but hype aside, it’s legitimately good design (to me). It’s simple, intuitive, and fast. It’s nothing it doesn’t need to be.

[0]: https://www.mcmaster.com/