[endersshadow]

I think you have to qualify that. Nearly all of /r/pics and /r/funny (or any image-centric sub) is not OC. However, /r/AskReddit, /r/IAmA, etc are all entirely Redditor-generated content. Those are huge subreddits, and should not be discounted. Reddit is a gargantuan site with a metric ton of content. It's greatly expanded since its initial charge to be a news aggregator. Reddit now deals almost exclusively in communities.

Because Reddit is the amalgamation of its communities, you get this backlash against 9gag--us vs. them and all. I'm interested to see how this evolves. I think 9gag will have to be something better than "funny stuff" eventually. Internet history is littered with companies/sites that were spun up around other people's funny content, got very popular, and have since gone by the wayside.

That's why I think Reddit will continue to survive. Its communities are its lifeblood. I don't know enough about 9gag to know if it can really form this community well and keep it, or if it's another just ebaum's World.

[pc86]

The important part is that the article - and ultimately, the funding - are because of 9gag users uploading stuff they find on r/pics and r/funny, even though they'd never admit that (much like most Redditors would never admit the majority of Reddit's memes either originated from or are directly from 4chan).