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by MichaelMoser123
394 days ago
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I think publishers will not be pleased about a steep fall in click rates, now publishers still have considerable political influence. What will Google do in the event of serious legal pushback or a renewed drive for antitrust action? The introduction of AI overviews into Google search will cost quite a lot in compute/other resources, despite heavy caching, therefore this might be a significant bet in terms of costs vs profit for Google. What does Google expect from this feature in terms of business results? This seems to be quite a big bet, but what is actually at stake - in real terms? Come to think of it: is there now a showdown between Google and Microsoft/OpenAI, where collateral costs are no longer taken into account? |
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