[eliajf]

From what I understand Apple has been cracking down on this kind of use of the title field. They made a change a month or so ago that removed title names from keyword searches. It was a horrible failure and they reverted a week later, but don't be surprised if they do it again. More concretely, I have heard they are rejecting apps for this although I haven't experienced it myself.

[jimmyready]

Interesting, so I guess if this is consistent, we'll start seeing less "long title app names" in the App Store as apps get updated and rejected.