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Netflix was originally $5.00 a month and there were zero ads. Now, even the "ad free" tier of netflix is full of advertising. Pause a show for more than 5 seconds, ads will start to play. Did a move you were watching just end? Ads for other shows will start to play (if they don't just start playing whatever they want automatically).

Just opening netflix gives you a huge ad banner at the top of the page. I've seen netflix advertise certain shows and movies with full screen ads you have to click past or scroll down past just to get to the "continue watching" category.

I've seen large half-screen sized vertical ads for certain shows shoved between two categories while scrolling down the page, and the same movies and shows are aggressively shoved into category after category to advertise them to you as you try to look for what you want to watch.

Categories like "trending" or "popular" are intended to sound objective, but the shows featured in them will change depending on who is logged in because they're actually just targeted ads.

Netflix's "ad-free" tier is filled with ads and unfortunately they're still less ad-infested than most streaming services.